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Title: “It’s Just a Tool” – Until It Isn’t: Understanding the Professional Identity of Creative Professionals in Response to the Promotion of Human-LLM Co- Creativity Authors: Britta Regling and Mathijs Driessen Supervisor: Stephan Schaefer, Program Director and Associate Professor at Lund University, School of Economics and Management, Sweden Course: BUSN49 – Master’s Thesis – Managing People, Kn
