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The Christmas Gift of the Year is chosen to represent the time we live in. It should be either a new product or one experiencing a resurgence in interest, and it must generate significant sales revenues or sell in large quantities. Perfumes date back to ancient Egypt, Greece, and Rome, where they symbolized status rather than gender. While fragrances became more gender-specific during the 20th cen

https://www.lusem.lu.se/article/hui-presents-christmas-gift-year-unisex-fragrance - 2025-11-20

At the beginning of November, retail and logistics researchers gathered in Helsingborg to present and discuss their latest research at the ninth Nordic Retail and Wholesale Conference (NRWC). Interest in this year's conference was high, with a total of 144 registered participants from several different countries. This year it was Lund University's turn to host the conference, which is organized ev

https://www.lusem.lu.se/article/future-retail-focus-international-research-conference-helsingborg - 2025-11-20

In this interview, we reconnect with Anna Fedusiv, a 2016 graduate from the master’s programme in International Marketing and Brand Management. Anna shares her journey from working with global brands like LEGO and Schweppes to becoming a leadership and career coach. She reflects on her favourite parts of her LUSEM studies, lessons learned throughout her career and offers advice for aspiring profes

https://www.lusem.lu.se/article/anna-fedusiv-alumna-msc-international-marketing-and-brand-management-2016 - 2025-11-20

LUSEM's long-standing heritage of case competitions has now been revived after some years' intermission and it is a welcomed event both by students and collaborating partners. On 21 November, nine teams gathered to showcase their skills in an intense day of preparation and case solving! The case method is one of the cornerstones of Lund University School of Economics and Management (LUSEM) present

https://www.lusem.lu.se/article/case-competition-2024 - 2025-11-20

Sowdambika is currently enrolled on our one-year international Master's Programme in Information Systems. Having completed her first three months, we asked her a few questions about her experience so far. Why did you choose Lund?“Lund University stood out to me not only because of its stellar academic reputation but also because of its strong commitment to sustainability and innovation. As one of

https://www.lusem.lu.se/article/msc-student-portrait-sowdambika-baskaran - 2025-11-20

What should you do when the urge to buy just rolls over you? The sale will end shortly, stock is running low and the “Buy Now - button” screams your name. Leading up to Black Friday, consumption researcher Carys Egan-Wyer from LUSEM has some advice for you. It's all about convincing us that we have short-lived access to a special price, which in reality might not be true at all. Pushy patterns are

https://www.lusem.lu.se/article/black-friday-ultimate-pushy-pattern - 2025-11-20

Andreas Johansson is a researcher in Economics currently focusing on crypto currencies. With that in mind and his background as a professional poker player we discuss risk, savings, investments and how to get rich. Listen to the pod, in Swedish. Andreas Johansson

https://www.lusem.lu.se/article/how-get-rich - 2025-11-20

Since graduating from the LUSEM master’s degree programme in Finance in 2020, Minchan Kim has beend on an exciting journey in the Korean startup world. From working in IT and AI startups to leading strategy at KBEAR in Seoul, Minchan's experiences have given him insights into business operations and growth strategies. In this interview, Minchan shares his post-graduation experience and the lessons

https://www.lusem.lu.se/article/minchan-kim-alumnus-msc-finance-2020 - 2025-11-20

On 2 December, the Financial Times (FT) released the results of this year’s European Business School Rankings. Not only has Lund University School of Economics and Management (LUSEM) secured its place on the list, but it has also risen once again in this esteemed ranking. In the most recent ranking conducted by the Financial Times, the FT European Business School Rankings 2024 that is, LUSEM has o

https://www.lusem.lu.se/article/rising-even-higher-lusem-climbs-ft-ranking-2024 - 2025-11-20

About Gediminas JOBCurrent position: Enterprise Architect at European Spallation Source ERIC (ESS)Current location: LundDEGREEHighest degree from LUSEM: MSc in Information SystemsGraduation year: 2019Connect with Gediminas on LinkedIn Information Systems - Master's Programme Learn more about the LUSEM Alumni Network

https://www.lusem.lu.se/article/gediminas-rapalis-alumnus-msc-information-systems-2019 - 2025-11-20

Last year he was teacher of the year at LUSEM and now Björn Svensson is recognized by the university as a whole, alongside Per Carlsson at the department of Biology “Honestly I didn’t even know about the nomination until the day before the announcement that I would receive the prize. It’s a pretty big surprise and I am very happy and honored. I mean it’s always nice when you get recognition for yo

https://www.lusem.lu.se/article/lusem-teacher-awarded-lund-students-prize-excellence-teaching-2025 - 2025-11-20

London is a top-ranked destination for shopping, offering a mix of high-street shopping, luxury stores, and independent boutiques. The city is traditionally known for being at the forefront of the latest trends in fashion and retailing. In line with this, several retail areas in London have recently undergone extensive redevelopments to offer shopping beyond the ordinary. Places such as Coal drops

https://www.lusem.lu.se/article/exploring-shopping-trends-london - 2025-11-20

In his book "the Brand Matrix" Mats Urde presents a model that lies in the intersection between strategy, marketing and organization. The subtitle foretells, “Corporate Brand Leadership Starts from the Inside.” “There are nine questions that help you define your brand’s identity. Answer them and you will have a brand with a clear identity core that works as a stepping stone for communicating and t

https://www.lusem.lu.se/article/defining-your-brands-identity-core - 2025-11-20

The Pufendorf theme DigiJustice has now completed its first semester. Two theme members and researchers from the Department of Informatics share their experiences with the theme so far. Miranda Kajtazi, Associate professor in informatics, is co-leading the current Pufendorf theme DigiJustice along with Professor in human rights studies Lena Halldenius. The Department of Informatics is also represe

https://www.lusem.lu.se/article/autumn-digijustice-informatics-perspective - 2025-11-20

Det går bra nu, för vår fakultet. Vicedekan Thomas Hellmark, utbildningsansvarig, myser åt UHRs senaste statistik. – Fler vill läsa hos oss, så de antagna studenternas betyg stiger, vilket innebär att de har bättre förkunskaper och därmed bättre förutsättningar att klara av studierna. Alla våra utbildningar har fler reserver än förra året och de flesta utbildningarna har högre meritvärde (betyg) p

https://www.intramed.lu.se/artikel/ny-utbildningshost-arets-antagningssiffror-ar-gladjande-blir-kul-att-ta-emot-vara-nya-studenter - 2025-11-20

Varmt grattis till utbildningsplatsen! Vi önskar dig en finfin tid hos oss. Introduktionsdagarna den 28-29/8 fyllde Forum Medicum.

https://www.intramed.lu.se/artikel/pompa-och-stat-vid-introdagarna-valkommen-till-vara-nya-studenter - 2025-11-20

KRÖNIKA. Fem år. Tidsrymden som ofta nämns för att en ny trädgård ska falla på plats. Lika lång tid som dispositionstiden för ett riktigt långtgående forskningsanslag, även om ett- eller två-åriga anslag är vanligare. Av Åsa Wallén-MackenzieNär jag går genom min täppa därhemma tänker jag ofta på hur mycket trädgården speglar ett perspektiv som påminner om forskningens. Det är inte för inte som man

https://www.intramed.lu.se/artikel/odla-din-forskning-som-din-tradgard-underskatta-inte-sma-insatser-sma-anslag-de-kan-froa-av-sig - 2025-11-20

Vad gör en kursansvarig? Möt Anna Nordström som är kurs- och inriktningsansvarig lärare på Specialistsjuksköterskeprogrammet med inriktning operationssjukvård. Vad gör en kursansvarig?– En kursansvarig har det övergripande ansvaret för att planera, genomföra och följa upp en kurs och uppdraget innefattar både pedagogiska, administrativa och kvalitetsrelaterade aspekter. Målet är att ge studenterna

https://www.intramed.lu.se/artikel/hon-forbereder-studenterna-yrkeslivet - 2025-11-20

Kan du gissa vilken film vi är?* Undrar de fyras gäng här, men avslöjar inte sina rätta namn, för att inte spoila överraskningen för sina novischer. Kan du gissa vilken film vi är?Undrar detta glada De fyras gäng som gått all in denna höst. Men de avslöjar inte sina rätta namn, för att inte spoila överraskningen för just "sina" novischer, som de ska lotsa in i studentlivet.Novischperioden inleds f

https://www.intramed.lu.se/artikel/vara-faddrar-ar-redo-att-ta-emot-vara-nya-studenter - 2025-11-20

Medicinska fakultetens strategiska riktning för 2025-2030 har stakats ut. Den består av tre trådar som tillsammans bildar en riktning och knyter an till Lunds universitets övergripande mål: ett ökat internationellt genomslag (impact). Medicinska fakultetens strategiska riktning är ett verktyg för att stödja prioritering och utveckling genom att tydliggöra våra visioner och värderingar. Den syftar

https://www.intramed.lu.se/artikel/var-strategiska-riktning-visar-vag-ett-verktyg-prioritering-och-utveckling - 2025-11-20